Lasso Live Longer Tour & Challenge

We believe movement is the key to living a long and full life. We are all made from the smallest particles vibrating at incredible frequencies—movement is literally in our DNA! So let’s add some years to our life, and life to our years this summer!

This summer, we are challenging you to walk or run 2 miles every day in your Lasso Socks. That's really all it takes to help keep your body in better shape, to wake up all of your muscles on a daily basis, and at the end of the day, it's the easy habits that add up over time to make an enormous impact on our lives.

Here’s how:  

Lasso Live Longer Challenge

Unplug, get out, and move! The challenge is to complete the 2 mile challenge every day (or as many days as you can). Everyday you log your 2 mile challenge, you will get one (1) entrance into a monthly drawing for a year’s worth of Lasso socks. 3 lucky winners will be chosen at random.

This is going to be fun, easy and rewarding. Connect your Garmin or Polar watch to VPG Active and you're in it. You can also connect via Strava if you do not have a Garmin or Polar watch.

  • Connect your Garmin or Polar device to Lasso Live Longer Challenge

  • If you do not have a Garmin or Polar device, download the Strava app for your phone

  • Download on the App StoreGet it on Google Play

  • Your device or app will be used to track your progress and pick winners

  • Encourage others to to join by posting and sharing with their friends

  • Be sure to use the hashtags #LassoLiveLonger #StayMoving

  • Giveaways every month. July through September. 3 lucky winners each month will win a year’s worth of Lasso socks.

We take your privacy seriously. For more information on privacy click here.

Dates: July 1 - September 30

Winners chosen

Jul 31st, 2022

Aug 31st, 2022

Sep 30th, 2022

Join The lasso Live Longer Tour

This summer, we are taking our passion for movement around the United States and you can be a part of it. Right now, 50% of adults in the US are impacted by a musculoskeletal injury each year. The reason for these injuries is improper muscle activation due to…. you guessed it: LACK OF MOVEMENT.

Lasso fitness ambassadors in 6 major regions will host a unique movement challenge that can help you live longer. Experts in LA, Houston, Miami, New York, Columbus, and Atlanta will create a unique challenge to help you Lasso Up and Stay Moving. Think of it as a way to add life to your years and years to your life! 

• Find the tour spot near you and sign up

• Find a follow the Lasso Badassador on Instagram 

• Every participant gets a free pair of Lasso socks to attend

Lasso Live Longer Tour Schedule

July 16th - Houston, TX - Shan Charles

July 30th - Atlanta, GA - Rob Owens

August 13th - Miami, FL -  Ky Evans

August 2th - New York, NY - Jacquline De Berry

September 24th - Boston, MA - James Boria

September  30th - Los Angeles, CA - Adam Quigley

Challenge Rules:

The Lasso Live Longer Tour and Challenge is a personal challenge to improve your life by moving. Each time you participate, your name is added to the pool to be drawn from. 3 people chosen at random will be awarded a year’s supply of socks each month, July, August and September. Dates chosen to be selected by Lasso and Stready. Definition of a year's supply of socks is 12 pairs chosen at random by Lasso. To participate, you must download and utilize the apps required to participate in the challenge. Lasso and Stready are not responsible The Lasso Live Longer Tour and Challenge is a personal challenge to improve your life by moving. Each time you participate, your name is added to the pool to be drawn from. 3 people chosen at random will be awarded a year’s supply of socks each month, July, August and September. Dates chosen to be selected by Lasso and Stready. Definition of a year's supply of socks is 12 pairs chosen at random by Lasso. To participate, you must download and utilize the apps required to participate in the challenge. Lasso and Stready are not responsible for app integration on your personal device or issues that may arise from downloading them. Download apps at your own risk. Participating in the challenge does not guarantee you will live longer. Participate in the challenges at your own risk. Challenge terms and conditions can be found here app integration on your personal device or issues that may arise from downloading them. Download apps at your own risk. Participating in the challenge does not guarantee you will live longer. Participate in the challenges at your own risk. Challenge terms and conditions can be found here.