Los Angeles, Calif. (March 15, 2022) - Lasso, a groundbreaking movement company, today announced another innovative addition to their product lineup with their new Lasso Performance Compression Low Tab socks – just what your feet need this summer. The new Lasso Performance Compression Low Tab socks offer all the foot, arch, and heel stabilization as it’s bigger siblings – just not the ankle support – to help you move better and stay moving. They also feature the same recycled, Tri-Blend, moisture-wicking yarn as Lasso’s Crew and Knee Length socks - this yarn wicks moisture up to three times faster than other poly fibers allowing moisture to move away and evaporates quicker, keeping your feet cool and dry thus creating a superior moisture management system providing dry comfort and enhanced antimicrobial performance. The Performance Compression Low Tab socks will retail for $30 and will be available through lassogear.com.
With the introduction of the new Performance Compression Low Tab socks the company is positioning itself to continue its rapid trajectory to be the go-to sock for people around the world. It’s not just consumers and the market that are taking notice – Men’s Health rated Lasso their #1 overall sock in 2021. With the Performance Compression Low Tab sock consumers now have yet another option to help meet their fashion and performance needs – like all of Lasso’s offerings the low tab socks significantly improve musculoskeletal support and stability by distributing foot pressure from the heel to the forefoot.
“Our customers have been very vocal about their desire for a shorter length sock that incorporates the same patented technology and attention to detail that makes Lasso products great. With the Performance Compression Low Tab socks we’re able to offer them the same great benefits they’ve come to know and love but in a different style,” said Partha Unnava, founder and CEO of Lasso. “With summer right around the corner, these are the perfect way to continue to enjoy Lasso’s tried and true performance, support and recovery benefits.”
Lasso is a movement company, led by the mission to improve human movement in performance, prevention and recovery for everyone on a daily basis. Lasso designs and manufactures proprietary patented support and compression apparel that provide joint stability and circulation improvement to advance how the body moves – great for activities like serving and dancing that require balance and quick movements. For more information on Lasso visit www.lassogear.com.
Founded in 2018, Lasso is a movement company, led by the mission to improve human movement in performance, prevention and recovery for everyone on a daily basis. Lasso designs and manufactures proprietary patented support and compression apparel that provide joint stability and circulation improvement to advance how the body moves. These products are used by athletes, fitness enthusiasts, trade professionals, recovering injured, and professional athletes - for training, performance, and rehabilitation. Lasso helps the modern athlete stay moving on any adventure they seek. Learn more at www.lassogear.com.